What is the project?

This project is the development of a selection of unique experiences rooted in the heritage and culture of the region. With distinctive culture and Celtic roots, the region offers flexible touring experiences and fixed products, all accompanied by travel trade assets (including a travel trade directory) to help sell the experiences.

The project also involves assessing training needs, and delivering training to tourism businesses, to ensure high quality experiences for the customer.


Key markets

USA, Australia

Social media

How to get involved

How intermediaries/distributors can work with you

Products and assets for the five main themes: Heritage/Genealogy; Must See Icons; Film, TV and Literature; Luxury and Active Outdoors are available to tour operators and DMCs, especially those handling the FIT and small group sectors where we can match person needs to suppliers please contact us for more information and al trade enquiries. Five fixed products have also been finalised.

How products/suppliers can work with you

We are keen to link trade enquiries for suggested itineraries and also assist with bespoke requests to develop operator specific tours. Please contact us for more information.