3 Fantastic Reasons to Visit Bath

From the Romans and their thermal baths to the Victorians who mainly went to shop, Bath has been a top visitor spot for centuries. With ancient architecture, a vibrant nightlife and fantastic food, below are some of the best reasons for your clients to visit Bath.


Bath -

Bath is a city steeped in heritage, and nowhere is this more apparent than in its namesake – The Roman Baths. Just a five minute walk from Bath station visitors can admire the remarkably preserved remains of the ancient baths that are still heated by unique thermal springs that swell beneath the city.

Bath is really compact city, so it is only a short distance to Bath Abbey, an architectural masterpiece that sits on land that has been considered sacred since 757 AD. Set in the heart of the city centre it is home to some of the finest fan vaulting in the world. Just a quick stroll from the Abbey will take in the stunning architecture of the Royal Crescent and Pulteney Bridge.

Many of the Roman and Georgian highlights of Bath are covered by the City Sightseeing Pass – available to book on the VisitBritain shop.

Food and Drink… Bath’s local flavour.

Pink umbrellas and tables by the river at Brigits Bakey BathTraditional afternoon tea? Sally Lunn buns? Innovative vegetarian dishes? Bath is just the place. The food scene in Bath reflects the vibe of the city as a whole – a delicious mix of local and global.

It is a fantastic place to experience the quintessentially British afternoon tea. This classic refreshment is served at many of the elegant hotels and restaurant that line Bath’s streets – and it is the perfect afternoon treat for the traveler that wants to indulge in the local flavour.

Rest and Relaxation

Thermae Bath Spa

Though Bath is full of iconic locations and fantastic heritage sites, it is also a great place for a spot of rest and relaxation.

Just as the Romans had their baths, visitors today have the chance to experience the naturally warm, mineral-rich waters by bathing in a rooftop pool overlooking Bath’s city skyline, at Thermae Bath Spa. It operates on a “first come first served basis” so there may be a little wait, but it’s well worth it!

For those wanting to take to the water, but not get wet (hopefully!), then hiring a canoe or a traditional punt at Bath Boating Station is a fun way to while away an afternoon. There are free punting lessons for those who haven’t tried their hand at this activity before.

For more ideas on some of the great ways that your clients can enjoy the historic city of Bath, as well as the surrounding areas of Bristol & Salisbury, please view our South West Itinerary.

The VisitBritain shop – how can it help me?

As the National Tourism Agency for Britain, our mission is to grow the volume and value of inbound tourism across the nations and regions of Britain and to develop world-class English tourism product to support our growth aspiration, delivering 40 million international visitors spending £31.5m by 2020.

The VisitBritain shop operates across 94 countries in 7 different languages and currencies, and offers suppliers an excellent scope for international reach. With the VisitBritain shop you will have a dedicated Account Manager looking after the growth and potential of your product, and various training opportunities available.

Get in touch with a member of the Product Team for more information: product@visitbritain.org.

For the international travel trade, the VisitBritain shop offers the opportunity to expand your product offering and earn commission with our range of exciting opportunities.

If you become a trade partner with the shop you can enjoy trade discounts, book with no contract, and be able to book and share products with your clients easily.

Please contact VBShopTrade@visitbritain.org to find out how to start working with us.