Local Team: GCC

GCC B2B Approach

VisitBritain is the national tourism board for Great Britain with the remit to promote Britain to potential visitors in an appealing way. The travel trade plays an important role in influencing consumers choice of destination in the GCC; with the traditional travel agent still remaining popular, growing trends are towards online travel agents.

Our B2B strategy is to work with key intermediaries to:

  1. generate incremental value, in particular to London and rest of England, with a longer length of stay.
  2. to create itineraries suitable for the GCC market driving seasonality.
  3. to support Trade with the most relevant product and content available.

For further information and market insights click here

Meet the Team

Fawaz Ahmed, B2B Assistant Manager GCC- fawaz.ahmed@visitbritain.org

1205 Aspect Tower, Business Bay, Dubai, PO Box 33342

VisitBritain Toolkit

Does your client have questions about visiting Great Britain? Here is all you need to know about practical tips before going on holiday in Britain.

Purchase attractions, tours and travel essentials at The VisitBritain Shop

Access a wide selection of image assets here

Register with the BritAgent programme to become a trained UK specialist

Destination Management Organisations (DMOs) play a key role in developing tourism locally. Find your nearest one here and their contact details

The Supplier Directory will give you information about UK based services which may be useful when planning your client’s trip

Featured Itineraries

Day Trips

 Day trips from London

There’s so much to see outside of London, and with a BritRail London Plus Pass getting out the city couldn’t be easier.

Rail itineraries – Bath day trip

Our one day itinerary gives a fascinating insight into the Roman, Georgian and Victorian influences on this charming city.


Rail itineraries – Warwick

Famously the home county of William Shakespeare, Warwickshire is crammed with historic castles and the beautifully green rolling English countryside.

Sporting Britain

Must-See Football Stadium Tours

Manchester United Football StadiumTake a behind-the-scenes tour of your favourite football stadiums.

Scenic Britain

Inverness and Loch Ness Highlights – 4 day itinerary

View accross Loch Ness, Inverness, ScotlandA visit to Loch Ness and Inverness combines the great outdoors with the warm vibrancy of the thriving capital city of the Highlands.


Taste of the Lakes – 3 day itinerary

Lake District National Park is a designated UNESCO world heritage site. The area combines some of the most beautiful scenery in Britain with a rich food culture.

Edinburgh, Inverness & Isle of Skye – 5 day itinerary

From the capital city of Edinburgh with its world-class restaurants and outstanding attractions, to the stunning East Highlands and the beautiful Isle of Skye, this itinerary provides a full taste of Scotland.


Top London Attractions

See the best that London has to offer



London’s best afternoon teas

What could be more English than scones and sandwiches accompanied by a pot of tea?