Local Team: GCC
GCC B2B Approach
VisitBritain is the national tourism board for Great Britain with the remit to promote Britain to potential visitors in an appealing way. The travel trade plays an important role in influencing consumers choice of destination in the GCC; with the traditional travel agent still remaining popular, growing trends are towards online travel agents.
Our B2B strategy is to work with key intermediaries to:
- generate incremental value, in particular to London and rest of England, with a longer length of stay.
- to create itineraries suitable for the GCC market driving seasonality.
- to support Trade with the most relevant product and content available.
Meet the Team
Does your client have questions about visiting Great Britain? Here is all you need to know about practical tips before going on holiday in Britain.
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There’s so much to see outside of London, and with a BritRail London Plus Pass getting out the city couldn’t be easier.
Our one day itinerary gives a fascinating insight into the Roman, Georgian and Victorian influences on this charming city.
Cumbria is home to the Lake District National Park, a designated UNESCO world heritage site and the focus of the itinerary. The area combines some of the most beautiful scenery in Britain with a rich food culture.